The catchphrase ‘Have You Flown airasia?’ was our first regional brand campaign with a TV commercial produced by acclaimed Malaysian film director, the late Yasmin Ahmad.
An airasia jersey worn by airasia Badminton Academy player Liew Daren when he represented Malaysia and won bronze at the World Championships in 2018.
A limited-edition T-shirt produced as part of our efforts to fight for fairer airport taxes for our passengers.
One of the t-shirts sold onboard and online to celebrate our milestone of carrying 100 million passengers!
In 2006, we launched ‘one airasia, one family’, an initiative to connect our regional offices and staff across the group. At that time, we had grown rapidly from 200 Allstars in 2002 to 2224 Allstars in 2006.