On 19th August 2003, we introduced the world’s first Airline SMS Booking, with a launch officiated by then-deputy Prime Minister Dato’ Seri Abdullah Ahmad Badawi. The booking was priced at RM0.30 per SMS. From a time where flight bookings were mostly made via call centers or over the counter, this was an innovative push to improve the flight booking experience. View more photos from our launch here.
Details
Year
2003
Country
Malaysia
Item Type
Broadsheet
Dimensions
426mm x 371mm (frame)
Published / Created By
New Straits Times
