Country: Malaysia

AirAsia Teaware Set

Before AirAsia adopted the low-cost carrier model, we were a full-service airline. Three-course meals (complete with appetisers, entrees, desserts, and tea or coffee) would be served on tableware (as seen here) and stainless steel cutlery on our flights.

DRB-HICOM Pilot Wings

This pilot wing was used during the DRB-HICOM era, with our blue and green corporate colours and the eagle as the official airline logo.

Passenger Ticket and Baggage Check

Widely used from the beginning of the DRB-HICOM days, this is an original AirAsia flight ticket for guests. We stopped using this the day we rebranded as a low-cost carrier in early 2002. After that, we became the first airline in Asia to go ticketless by allowing guests to pay by credit card.

AirAsia’s Share Purchase Receipt

The original receipt from 2001, when Tony Fernandes and Datuk Kamarudin Meranun purchased AirAsia for RM1. ‘We went to see the deputy CEO of DRB the next day and he was happy to do a deal, to say the least. “You can have the airline tomorrow. How much do you want to pay for it?” […]

Have You Flown AirAsia Campaign

‘Have you flown AirAsia’ was our first big brand campaign launched in 2009. Fun fact: It was Yasmin Ahmad who advised us to drop the word ‘lately’ from the campaign. It was supposed to be ‘Have you flown AirAsia lately?’ It was our first big brand campaign, and the line came from Tony himself. We’ve […]